For service businesses across New Zealand

Your next customer is searching on Google and ChatGPT right now. Are they finding you?

Over 30% of searches now get answered by AI before anyone clicks a link. I build custom websites that show up in all of it — and stay involved for months after launch to make sure it keeps working.

  • Found on Google and AI search
  • No confusing tech talk
  • Fixed price, no surprises
Sound familiar?
  • You paid for a website and nothing really changed.
  • Enquiries have dried up, but no one can tell you why.
  • You wonder if your business even shows up when someone searches for what you do.

30%+

of searches are now answered directly by AI

That last one is a real worry — and it should be. Over 30% of searches now get answered directly by AI tools like ChatGPT and Google's own AI, before anyone clicks through to a website. If you are seeing a dip in enquiries, there is a good chance this is part of it. Businesses with sites that are keeping up with these changes? Their customer levels have stayed the same.

The frustrating part? Most web designers are not doing anything about it either. They build a site, hand it over, and move on. You are left wondering why it is not working.

Why did I start Pounamu Creative?

I know what it feels like to pay for something that does not work.

I built my first website on WordPress, got frustrated by plugins that cost hundreds of dollars a month and still could not do what I needed, and eventually just coded it properly from scratch.

Along the way I hired a large agency to help with my own service business — Google Ads, website work, the full package. I paid for months of their time and got nothing from it. Not one customer I could point to.

When I took matters back into my own hands, did the research, and talked to the right people, I had a paying customer within days.

That experience is why Pounamu Creative exists. Most small businesses do not need a fancier website. They need one that actually works — fast, clean, and built to show up wherever people are looking. And they need someone who understands what is riding on it.

More about me
Everything I can handle for you

One person, one point of contact, no handoffs

Website Design + SEO

A custom-built site with search built in from day one. No templates, no plugins, no monthly platform fees. Just clean, fast code that works.

→ See how it works

AI Search Optimisation

People are not just searching on Google anymore. They are asking ChatGPT, Perplexity, and Google's AI for recommendations. I make sure your business shows up there too.

→ Learn more

Workflow Automation

Simple systems that handle enquiries, follow-ups, and bookings while you get on with the job. Less admin, more of what you are actually good at.

→ Find out more

Hosting and Email

Fast, NZ-based hosting and professional business email, managed and monitored. One team, one point of contact, no surprises.

→ See what's included
What happens?

Four steps. No mystery.

Step 1 — We talk

Tell me about your business. No jargon, no pressure. Just a plain conversation about where you are now and where you want to be.

Step 2 — I build

I handle the website, the SEO, and everything in between. You stay in the loop without needing to become a tech expert. It is your site and always will be.

Step 3 — I keep going

Your site goes live, and I keep monitoring and adjusting it for months afterwards. Launch day is just the start.

Step 4 — You take the calls

The enquiries come in. You handle the customers. That is the job we set out to do — get your phone ringing and your inbox moving, then get out of your way.

Want to make handling those enquiries even easier? See how our workflow systems can help →

What our clients say
★★★★★

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Things people ask

Plain answers to common questions

Will my website show up on Google and ChatGPT?

That is exactly what I build for. Every site is structured so search engines and AI tools can read it, understand it, and recommend it. I cannot guarantee a specific position — anyone who does is not being straight with you — but I build for visibility and keep working on it after launch.

How long does a website build take?

Most projects take four to eight weeks, depending on complexity and how quickly we can get the content sorted together. I will give you a clear timeline before anything starts.

What if I already have a website?

I can work with what you have on the SEO side, or we can talk about whether a new build makes more sense for your situation. I will be straight with you either way, even if that means telling you to stick with what you have got.

How much does a custom website cost?

Custom websites start from $1,800. I will always give you a clear number before any work starts. No surprise invoices.

In every build

What does every Pounamu Creative build include?

Are the results actually good?

We do not ask you to take our word for it.

Google's own PageSpeed Insights tool tests every site we build across four categories: performance, accessibility, best practices, and SEO. Here is how our recent builds have scored.

Project Performance Accessibility Best Practices SEO
Peace & Paper Co (desktop) A+ A A A+
Peace & Paper Co (mobile) A A A A+
Kiwi Excavations (desktop) A A A+ A+
Kiwi Excavations (mobile) A A A+ A+
Glossworks (desktop) A+ A+ A+ A+
Glossworks (mobile) A A+ A+ A+
24 out of 24 scores: A or A+
97.7 / 100 combined average

Scores recorded April 2026 using Google PageSpeed Insights.

Not ready to get in touch yet? That is fine.

Start with the free read.

If you are still working out what is going on with your online presence, start here. I wrote a plain-English guide to why search traffic has changed and what it actually means for your business.

Why 30% of searches are bypassing websites entirely →

No sign-up needed to read it. But if you want me to send you the follow-up piece on what to do about it, drop your email below.

No spam. One follow-up email, unless you ask for more.

Let's get your site found.

You do not need to understand any of this to benefit from it.

That is my job. Yours is running your business.